Home > About ESA > The ESA story

The ESA story

We started with a piece of land in 2006 in Thornaby at the hub of the Tees Valley road network. Where better for us to build 27 state-of-art apartments!

No sooner was the development completed in 2008 than the Financial Crisis came crashing down. No one was buying. No one was renting. Where else could we find a market? As established business people in the area, we used our contacts to identify growth areas in an apparently bleak landscape.

Opportunities

The Tees Valley was, and still is, undergoing economic regeneration by means of long-term, large-scale industrial projects with financial provision made before the recession and projected well into the future. Typically belonging to multinationals, these projects involved engineers and other specialist being mobilised from many parts of the world to work on-site for extended periods.

Although the idea of serviced apartments was still not yet established, we decorated and furnished the Thornaby apartments and launched the simple ESA concept to compete with hotels:
– Home from home executive quality
– Tailored exclusively for business users
– Nightly rate per apartment not per person
– Weekly housekeeping service
It met with such a successful reception from the market, we identified opportunities in choice central positions at the strategic locations of Yarm, Middlesbrough and Hartlepool Marina.

Yarm
Yarm to the south is easily the most sought-after place to live in the Tees Valley area, and we were fortunate to buy into a cluster of apartments which, though newly built, is minutes from the bustle of this old market town’s vibrant High Street.

Middlesbrough
Middlesbrough, as very much the biggest town in the Tees Valley, is central in every respect – geographic, commercial, retail, cultural and sporting. Our apartments are located in landmark new developments.

Hartlepool Marina
Hartlepool Marina to the north is right beside the sea. We own apartments in exceptionally self-contained enclave with shops, cafes and entertainment on the doorstep.

Today, we are unrivalled as the region’s provider of serviced apartments solely for businesses, and the only one to be accredited by ASAP, the Association of Serviced Apartment Providers. We are continuing to develop the offer to a wider corporate market with the launch of Essential apartments to complement the Elite range.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.